Business

Episode 11: Ortho-K: Supercharge Your Practice With Dr. Nick Despotidis

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Learn the best ways to supercharge your practice focused solely around ortho-k. In This Episode: [4:30] Dr. Despotidis’s Journey Into Myopia Management [15:30] What Is Ortho-K Today? [19:20] From Acquiring A New Patient Through The Sales Process And The Follow Up Care [26:10] External Marketing Efforts: Yes Or No? [34:20] Dealing With Rejection As A …

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Episode 10: Myopia Control With Dr. Cary Herzberg

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Learn everything you need to know about myopia control in your practice and developing a big-time Orthokeratology mindset. In This Episode: [4:05] Dr. Herzberg’s Background In Optometry [10:50] The Countries That Have Fellows In The AAOMC [12:10] How To Go From A Sleepy Practice To The World Stage [17:05] Why Myopia Control Is Important [19:30] …

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Episode 2: 3 Millennials Explain How They Buy Glasses

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Learn the inner-mindset how 3 college-educated millennial’s make purchasing decisions. In This Episode: [3:15] The Purchasing Patterns of Millennials [5:40] When Do Millennials Prefer Service? [7:45] Do Millennials prefer corporations or small businesses? [8:32] Millennial’s perception of pricing. [10:52] Online eyecare: yes or no? [14:30] How To Get A Five Star Review From A Millennial. …

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Episode 1: Crushing It As A Solo Doc With Dr. Allan Panzer

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Learn how to create a $1 million dollar practice by putting your business hat on and following your dreams. In This Episode: [2:13] Dr. Panzer is motivated from his desire to provide excellent healthcare while also making a profit.  [4:50] Learn Dr. Panzer’s biggest mistake in practice and how to avoid it. [6:20] How optometrists can keep …

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