Optical

Episode 20: Creating an Eyewear Brand from Scratch with Shaun Paterson

In this episode of Eyetrepreneur, Shaun Paterson shares his journey to creating his own eyewear brand with only a business background. In This Episode: [5:50] Shaun’s journey into eyecare. [13:29] Becoming an entrepreneur. [17:34] Shaun’s goal for his brand. [20:14] Avoiding some struggles of wholesale frame selling. [28:46] Getting PR and looking good distributing your …

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Episode 12: Bridging The Bricks & Clicks Eyewear Gap With David Barton

Learn about the world of online eyewear and the benefits you can find there. In This Episode: [3:35] How David Was Introduced To The Optical Industry [6:00] What Changed David’s Mindset About Where Eyewear Was Going [10:55] Upholding The Relationships Your Clients Want [13:40] What’s More Important, The Brand Or The Experience? [18:25] The David …

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Episode 9: Dennis Zelazowski, Inventor of Chemistrie Clips and Co-Founder 3DNA Eyewear

Learn everything you need to know about 3DNA and how to take advantage of modern practices in optometry and optical. In This Episode: [3:30] Dennis’s Reasoning For Moving To Hong Kong [5:20] Dennis’s Journey In The Optical Industry [11:10] The Development of Chemistrie Clips [18:20] The Long Term Strategy For Opticals To Be Successful [21:00] …

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Episode 5: The Eyewear Buying Event of the Future

Behind the scenes story about North America’s largest regional independent eyewear event and secret optical tips.  In This Episode: [3:35] The beginnings of the Eyewear After Party and its founders. [6:05] The evolution of the Eyewear After Party. [7:45] The independent eyewear movement, and what it means for you. [9:20] Frame polishing and the many …

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Episode 4: Italian Eyewear Manufacturing and 3D Scanned Eyewear

Hear about the origins of Italian eyewear manufacturing and also 3D facial scanned eyewear of the future.  In This Episode: [0:50] The birthplace of Italian eyewear. [3:05] Entering the frame world as an entrepreneur. [6:50] What sets Italian eyewear apart. [11:00] The necessity of knowing the history of your frame. [13:10] The differences between policies …

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Episode 2: 3 Millennials Explain How They Buy Glasses

Learn the inner-mindset how 3 college-educated millennial’s make purchasing decisions. In This Episode: [3:15] The Purchasing Patterns of Millennials [5:40] When Do Millennials Prefer Service? [7:45] Do Millennials prefer corporations or small businesses? [8:32] Millennial’s perception of pricing. [10:52] Online eyecare: yes or no? [14:30] How To Get A Five Star Review From A Millennial. …

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Episode 1: Crushing It As A Solo Doc With Dr. Allan Panzer

Learn how to create a $1 million dollar practice by putting your business hat on and following your dreams. In This Episode: [2:13] Dr. Panzer is motivated from his desire to provide excellent healthcare while also making a profit.  [4:50] Learn Dr. Panzer’s biggest mistake in practice and how to avoid it. [6:20] How optometrists can keep …

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